This episode challenges chiropractors to let go of the need for external validation—particularly Western medicine’s version of ‘evidence’—and to reclaim their original purpose: supporting the body's ability to heal. Dr. Alex draws on her PhD work in the humanities and research methods to critique the gold-standard obsession, explain qualitative versus quantitative approaches, and highlight creative research avenues that align with chiropractic philosophy. She encourages practitioners to take responsibility, engage in research on their own terms, and consider what truly defines chiropractic value rather than trying to fit a square hole that may never accept them.